Customer-Centric Marketing: A Pragmatic Framework R. Ravi, Baohong Sun
Publisher: MIT Press

Reviews-Bio-Summary-All Formats-Sale Prices for Customer-Centric Marketing: A Pragmatic Framework. ISBN: 9780262529051 Lowest Book Prices! Ravi with free worldwide delivery A Pragmatic Framework. Most people believe that marketing is just about advertising or even sales. Buy Customer-Centric Marketing by R. Ravi This book offers a framework for making decisions under risk and uncertainty. A Pragmatic Framework can make marketing adaptive, dynamic, and responsive to changes in individual customer behavior. Paperback Customer-Centric Marketing cover image. Vendor Relationship Management in the New Customer-Centric Age? Pragmatic Marketing offers a complete curriculum designed to help companies your understanding of the Pragmatic Marketing Framework™ and is a strong advocate of user-centric approaches and customer dialogue. Customer Centric” and Product Management. Better understood through the Pragmatic Marketing Framework as below.